Web design and SEO for Stoke-on-Trent businesses.
Climbio is based in North Staffordshire. We build websites and run search marketing for businesses across the six towns, from Hanley to Longton, and we know the difference between ranking for "Stoke" and ranking for the town your customers actually type.
- Hanley
- Longton
- Burslem
- Tunstall
- Fenton
- Stoke
- Trentham
- Meir
- Bentilee
- ST1 to ST12
| What's included | Web design in Stoke-on-Trent, Local SEO across the six towns, Google Ads for Stoke searches, Free website audit |
|---|---|
| Contract | 30-day rolling, no lock-in, £0 setup fees |
| Pricing | 1 clear fixed monthly price, scoped to you after a free audit How pricing works |
| First step | A free, no-obligation audit before any money changes hands |
| Reporting | Live reporting and a direct point of contact |
How people search in Stoke-on-Trent
Stoke-on-Trent is six towns with one name, and that shapes how people search here. Someone in Longton looks for "barbers longton" or "dentist near me", not "Stoke". A business in Trentham competes with Newcastle-under-Lyme as much as with Hanley. The city is also mid-rebuild, with Etruria Valley, Smithfield and the Ceramic Valley Enterprise Zone bringing new firms and new competition for the same local searches.
The real problem
The businesses we talk to in Stoke usually have one of three problems, and they are all fixable.
You rank for the wrong Stoke
Google treats "Stoke-on-Trent" as a wide area. If your site only ever says Stoke, you miss the searches that convert: "in Hanley", "Longton", "near Trentham". Each town needs to be named where it matters.
National chains own the map pack
For most trades and services here, the top of the local results is held by chains and directories with far more reviews. The gap closes with a properly built Google Business Profile, a steady review flow and a site that backs it up.
The website is a brochure from 2016
A lot of Potteries businesses have a site that loads slowly on a phone and never mentions the areas it serves. That is a page-two site, and page two gets no calls.
What we do in Stoke-on-Trent
Everything a Stoke business needs to be found and chosen locally, from one agency you can actually meet.
Web design in Stoke-on-Trent
Fast, mobile-first sites that name the towns you serve and turn a search into a call or a booking. We built Skull & Combs in Longton, and it ranks in the local pack.
Learn more →Local SEO across the six towns
Google Business Profile, reviews, and pages for the towns and treatments people actually search, so you show up for Hanley, Longton and Burslem, not just "Stoke".
Learn more →Google Ads for Stoke searches
Tightly targeted to ST postcodes and the searches that mean business, with the budget going on clicks that call, not clicks that browse.
Learn more →Free website audit
See exactly why a competitor across town outranks you, with a real speed and SEO score for your site before we talk about anything.
Learn more →
How we work
Free audit
A real speed and SEO score for your site, and a plain look at who outranks you locally and why. No commitment.
A fixed price
One clear monthly number agreed before anything starts. No setup fees, 30-day rolling, no lock-in.
The work
Site, Google Business Profile, reviews, local pages and ads, done in the order that moves the needle fastest.
Reporting you can read
Rankings, calls and enquiries in plain English every month, and a founder you can ring.
Sectors we go deep in around Stoke-on-Trent
Trades
Plumbers, electricians and builders across the six towns win on "near me" searches and reviews.
Hair and beauty
Salons and barbers live or die by the local map pack. We have done this in Longton.
Dentists
High-value treatments and a competitive city: local visibility is the whole game.
Restaurants and cafes
Hanley and Trentham compete for the same evening searches. Being found first matters.
Questions from Stoke-on-Trent businesses
Are you actually based in Stoke-on-Trent?
Yes. Climbio is a North Staffordshire agency and most of our clients are within twenty minutes of Hanley. You work directly with James, the founder, not an account manager in another city.
How do I rank for the individual towns, not just Stoke?
Name them. Your site should say Hanley, Longton, Burslem and so on where they are genuinely relevant, your Google Business Profile should list the areas you serve, and your reviews should come from real local customers. We build all three into the work.
How much does a website cost in Stoke-on-Trent?
We quote a fixed monthly price after a free audit, so you know the number before you commit. There are no setup fees and everything is on a 30-day rolling plan, so you are never locked in.
Can you help if I already have a website?
Usually the fastest wins are on the site you already have: speed, the pages that name your areas, and your Google Business Profile. Run the free audit and we will show you what to fix first.
Get found across Stoke-on-Trent.
Start with a free audit of your site. You get a real speed and SEO score and a plain-English list of what to fix, whether or not you work with us.